4Cs of marketing Model instead of 4P in Digital Marketing
Marketing is a broad word which not only contains advertisements and attracting new customers but also you need to give…
The Dos and Don`ts for Creating Infographics
Reading long and extensive blogs with too much data can be boring and so, most people prefer to read the…
Why do Audience Personas Matter?
In the competitive marketplace, a deep understanding of an audience persona is essential. In fact, the audience persona (buyer persona)…
8 Types of Content Creation
In this digital era, by the great utilization of social networks it is important to embrace all types of content…
7 General Conversion Rate Optimization Tips
Business owners design a website in order to achieve their goals and encourage the audience to perform desired actions. For…
8 Steps in Keyword Research Process
If you are a successful business owner and trying to optimize your rank on search engines (SEO), this article gives…
The Difference between Content Marketing and Copywriting
The terms of content marketing and copywritering are often misundrestood. Here a question may arise that what is the difference…
In-App Advertising Types
Todays, smartphones have a prominent role in every individual`s life and hence, the use of mobile applications grows rapidly. Applications…
Media Planning or Media Buying?
Media Planning and Media Buying is the process of negotiating, setting the goals, strategizing and purchasing advertisement placement. In one…